A modern website design is both intuitively functional and beautiful. Thoughtfully designed elements help to tell your brand’s story and explain your product.
At Campbell Web Works, we’ll help to guide the decision-making and creative process, creating custom website designs that are conversion-focused and human-centered.
We approach responsive website design with User Experience (UX) and User Interface (UI) front of mind.
The ultimate purpose of User Experience (UX) design is to create an easy, efficient, and all-round great experience for your user. We think about how the experience makes the user feel, and how easy it is for the user to accomplish their desired tasks.
Great UI ensures that the user interface of a product is as intuitive as possible, and that means carefully considering each and every visual, interactive element the user might encounter. During this process, we consider icons and buttons, fonts and color schemes, spacing, imagery, and responsive design, putting all of these elements together in a way that best represents your brand.
We know that your website is more than just a URL. It’s an extension of your brand, and a vital component of your business and marketing strategy. Our skilled website developer can create a cost-effective site on easy-to-use Content Management Systems such as WordPress, or design something entirely unique and bespoke to fit your needs.
Beyond designing your website to look good, we’ll ensure that your website is also mobile, SEO, and search ready - optimizing it for mobile, tablet and desktop. This means that we’ll spend time focusing on general quality assurance practices, and minifying code – a method used to reduce load times and bandwidth usage.
A key aspect of our developer’s role is to set up the Content Management System (CMS) in a way that makes the website easy for our clients to edit, so we do extensive testing to make sure that is the case. This means that you’ll easily be able to make edits and updates to your site after it launches.
We’re able and eager to execute every aspect of your web development, from front-end & design to backend to fit your needs. Every website that we build is a unique, new challenge for us and we will ensure that it is an experience for each one of your clients.
We’ll help you to design and develop your dream online store using the WooCommerce platform. WooCommerce is the most customizable and popular eCommerce platform on the web, so you can rest assured that you’re in good company.
Our extensive experience designing and developing on the WooCommerce platform also means that we’re able to guide you through selecting and learning how to use the many plugins readily available that can add any functionality to your eCommerce website.
Whether you’re starting your online business, or shifting your existing website to a feature-rich platform, we’ll craft your buyer’s journey to maximise their experience, security, and therefore your profitability.
All modern websites require regular audits and maintenance, just like any other technical piece of equipment. Website audits are a chance to take a peek under the hood and make sure that both the website design and optimization is functioning as it should and performing at peak efficiency.
Why does this matter?
Websites with broken links, slow loading times, and other often unnoticed issues, slip down the ranks in Google search, which means less visibility for your brand. Even small websites built on CMS platforms like Wordpress need regular tech updates.
When we conduct a comprehensive website audit, we’ll check for any broken links, search rankings and page optimisation, load times, backlinks, as well as user experience on mobile and desktop. All of these will inform our website maintenance action plan.
Website maintenance follows our website audit. The result of the website maintenance plan will see your sleek website performing at peak efficiency, generating an ever increasing flow of traffic while rising consistently in search results and attracting more visitors.